Business blogs: A practical guide

What a blog can bring to your business and how successful early adopters are using blogs?
How to integrate blogging into your marketing communications mix?
How to choose the right software for your blog?
How to write compelling copy so that your readership grows?
How to make your blog visible using RSS/XML feeds?

70-interviews with successful bloggers for you to learn from
220 page guide, 315 pages of interviews, 700+ links, over 100 illustrations and resources